The CBD Industry Should Learn from Scotch Whiskey
By Oliver Morrison, foodnavigator.com
International cannabidiol group Tenacious Labs looks to develop a wave of new health, wellbeing, and recreational brands, with the goal of becoming the leading consumer-centric cannabinoid group globally in the next five years.
Though Tenacious’ brands currently sell oils and creams, the company is equally focused on the food and beverage market, with CBD oil capturing the public’s imagination as an ingredient for food and beverages that offers a host of health benefits.
Comparing the current CBD landscape to the post-prohibition era in the US, Tenacious Labs believes that stricter regulations will make the sector safer for consumers and more accessible for investors, identifying that the consumers are more sophisticated than many of the players in this sector, calling for greater dedication to high quality, premium products within a regulated market.
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